Swan Private

Your Partner for Bitcoin Wealth, Done Right.

Swan Private pairs you with a named advisor who understands your wealth, your goals, and your long-term vision. Not a chatbot. Not a ticket queue. A real expert, focused on you.

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Your Swan Private Advisors

Kevin Hollingsworth
Kevin Hollingsworth
VP, Head of Private Wealth
John Haar
John Haar
Managing Director
Matthew Gillette
Matthew Gillette
Managing Director
Isaiah Douglass
Isaiah Douglass
Managing Director
Jason Bassett
Jason Bassett
Account Executive
Alec Bakouche
Alec Bakouche
Account Executive

Serious Bitcoin investors work with someone who knows their name.

Swan Private pairs you with a dedicated advisor. Let's start the conversation.

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"Real wealth begins with real relationships."
The Swan Private Philosophy
$4.5B+
Bitcoin purchased into cold storage
5,000+
Swan Private clients worldwide
The People Behind Swan Private

You'll Know Your Advisor by Name.
They'll Know You by Yours.

Every Swan Private client works with a dedicated advisor — someone who picks up the phone, understands your goals, and is in it for the long term.

John Haar
John Haar
Managing Director

John builds lasting partnerships with high-net-worth individuals and families who understand that Bitcoin is not a trade — it is a foundation. He is the person clients call when markets move, and when they don't.

"John is incredible. He is always there via email or phone. Anytime I have a question, he's there. He's also been by my side helping my friends and family get set up with Swan." — James, Swan Private Client
Kevin Hollingsworth
Kevin Hollingsworth
VP, Head of Private Wealth

Kevin leads Swan's Private Wealth division with a philosophy rooted in long-term partnership. His team measures success not in transactions completed, but in trust earned over years — and legacies preserved across generations.

"The level of personal attention and expertise is unlike anything I have experienced in financial services. They genuinely care." — Swan Private Client
Matthew Gillette
Matthew Gillette
Managing Director

Matthew specializes in the complexity that serious wealth demands — trusts, business entities, family offices. He translates Bitcoin's intricacy into clarity for investors who think in decades, not quarters.

Isaiah Douglass
Isaiah Douglass
Managing Director

Isaiah brings deep expertise in retirement accounts and multi-generational wealth structures. He helps clients integrate Bitcoin into the arrangements that protect what matters most — and ensure it endures.

Jason Bassett
Jason Bassett
Account Executive

Jason is often the first voice a new client hears. Known for making onboarding feel effortless and for the kind of follow-through that sets the tone for the entire relationship.

"Jason helped me get my BTC IRA going and he was incredibly helpful. Always quick to respond, made sure all my questions were answered, and went the extra mile." — Swan Private Client
Alec Bakouche
Alec Bakouche
Account Executive

Alec meets prospective clients wherever they are in their journey — whether Bitcoin-curious or ready to make a significant allocation. His approach is patient, educational, and never transactional.

What Swan Private Offers

A Private Arrangement,
Comprehensively Considered.

Every service is delivered through a named advisor who understands your full picture. Nothing is automated. Nothing is templated.

Concierge Advisory

A dedicated expert providing strategic guidance and personalised solutions — by text, email, or phone. When you call, someone answers.

Institutional Liquidity

Facilitate orders of nearly any size, at any time. Precision execution, without the friction of retail platforms.

Retirement Accounts

Secure your financial future with tax-advantaged Bitcoin held in Traditional or Roth IRAs, structured for your situation.

Bitcoin Treasury

Add Bitcoin to your corporate balance sheet with the kind of strategic guidance that boards expect and regulators respect.

Tax Optimisation

Precisely documented execution of sales and repurchases, designed to minimise your tax exposure over the long term.

Estate & Inheritance

Integrate Bitcoin into estate, trust, and inheritance plans with the care and discretion that generational wealth demands.

Security & Custody

Your Bitcoin. Your Name.
Your Keys.

SOC 2 Type 2 compliance at its core. Best-in-class custody. Because serious wealth deserves serious protection.

Swan Guard

Advanced security protocols and risk controls protecting your assets, so your attention remains on what matters.

Swan Safe

Bitcoin and dollars custodied with you as the sole legal owner, held under best-in-class security practices.

Swan Vault

Cold storage hardware with multisignature protection. Two of three keys required. Nothing moves without you.

Beyond the Platform

Beyond the Platform,
Into the Community.

Swan Private clients get direct access to the most knowledgeable people in Bitcoin — through events, dinners, and gatherings you won't find on an app.

Swan Salons

Intimate gatherings in major cities. Conversation, connection, and the rare pleasure of being in a room where everyone understands.

Private Parties

Exclusive events for Swan Private clients around the globe. Celebrate, connect, and enjoy the company of people who share your conviction.

VIP Dinners

Intimate dinners with the Swan Private team and select guests. The conversations that matter rarely happen at scale.

Private Sessions

Exclusive online briefings that bring you the insight and information that does not appear in the public feed.

Ready to Get Started?

We'd love to learn more about your goals and show you how Swan Private can help. Schedule a conversation with one of our advisors — no commitment required.