Swan Private

Your Partner for Generational Wealth

Swan Private pairs you with a dedicated Bitcoin expert who knows your name, understands your goals, and answers when you call. Not a chatbot. Not a ticket queue. A real person.

Meet Your Team →

Your Swan Private Team

Kevin Hollingsworth
Kevin Hollingsworth
VP, Head of Private Wealth
John Haar
John Haar
Managing Director
Matthew Gillette
Matthew Gillette
Managing Director
Isaiah Douglass
Isaiah Douglass
Managing Director
Jason Bassett
Jason Bassett
Account Executive
Alec Bakouche
Alec Bakouche
Account Executive

Ready to work with a dedicated Bitcoin advisor?

No ticket queues. No chatbots. A real expert, on call for you.

Schedule a Call →
"Real wealth begins with real relationships."
$4.5B+
Bitcoin purchased into cold storage
5,000+
Swan Private clients

The People Behind Swan Private

You'll Know Your Advisor by Name.
They'll Know You by Yours.

Every Swan Private client is matched with a dedicated Bitcoin expert — someone who picks up the phone, understands your situation, and is in it for the long term.

John Haar
John Haar
Managing Director

John builds lasting partnerships with high-net-worth individuals and families navigating Bitcoin. He's the person clients call when the market moves — and when it doesn't.

"John is incredible. He is always there via email or phone. Anytime I have a question, he's there. He's also been by my side helping my friends and family get set up with Swan." — James, Swan Private Client
Kevin Hollingsworth
Kevin Hollingsworth
VP, Head of Private Wealth

Kevin leads Swan's Private Wealth division with a philosophy rooted in long-term partnership. His team measures success in trust earned over years, not transactions completed.

"The level of personal attention and expertise is unlike anything I've experienced in financial services. They genuinely care." — Swan Private Client
Matthew Gillette
Matthew Gillette
Managing Director

Matthew specializes in complex account structures — trusts, business entities, family offices. He translates Bitcoin's complexity into clarity for investors who think in decades.

Isaiah Douglass
Isaiah Douglass
Managing Director

Isaiah brings deep expertise in retirement accounts and multi-generational wealth planning. He helps clients integrate Bitcoin into the structures that protect what matters most.

Jason Bassett
Jason Bassett
Account Executive

Jason is the first voice many clients hear. Known for making onboarding feel effortless and for follow-through that sets the tone for the entire relationship.

"Jason helped me get my BTC IRA going and he was incredibly helpful. Always quick to respond, made sure all my questions were answered, and went the extra mile." — Swan Private Client
Alec Bakouche
Alec Bakouche
Account Executive

Alec meets prospective clients where they are — whether Bitcoin-curious or ready to allocate. His approach is patient, educational, and never pushy.

View the full Swan Private team →

What Swan Private Offers

The Comprehensive Bitcoin Wealth Platform

Everything you need to build, protect, and pass on wealth — with a dedicated expert guiding you at every step.

Concierge Service

A dedicated expert providing strategic guidance, domain expertise, and personalized solutions — by text, email, or phone.

Institutional-level Liquidity

Facilitate orders of nearly any size, at any time. Working with us is simple, secure, and convenient.

Retirement Accounts

Secure your financial future with tax-advantaged Bitcoin in Traditional or Roth IRAs.

Bitcoin Treasury

Add Bitcoin to your corporate balance sheet with expert strategy and custody guidance every step of the way.

Tax-loss Harvesting

Easily and accurately document the execution of sales and repurchases of Bitcoin to optimize your taxes.

Inheritance and Estate Planning

Securely integrate Bitcoin into estate, trust, and inheritance plans with industry-leading onboarding times.

Security & Custody

Ironclad Bitcoin Security and Custody

SOC 2 Type 2 compliance at its core. Best-in-class custody. Your Bitcoin, your name, your keys.

Swan Guard

Advanced security protocols and risk controls protecting your assets so you can focus on growing wealth.

Swan Safe

Bitcoin and dollars custodied with you as the sole legal owner, stored using best-in-class security practices.

Swan Vault

Store your keys on cold storage hardware devices with assistance from Swan. Two of three keys required via multisignature.

Beyond The Platform

Exclusive Events

Swan hosts in-person events that give you direct access to the most influential and knowledgeable people in Bitcoin.

Swan Salons

Hosted in major cities around the U.S., these gatherings are a great way to relax, connect with Swan and other Bitcoiners on a deeper level.

Swan Private Parties

Exclusive events for Swan Private clients around the globe. Network, enjoy, and celebrate with fellow Swan Private clients.

VIP Dinners

Intimate gatherings for Swan Private clients to break bread with one another and the Swan Private team.

Exclusive Online Events

Access exclusive online sessions that bring you the latest information and education to advance your path toward generational wealth.

Real wealth begins with real relationships

Let's get the conversation started. We're excited to learn more about how we can work together.

Meet With Us →